Napoli's Rabona Blunder: The Italian Champions Just Broke Gambling Rules

Europe’s biggest clubs still strike deals with gambling brands that can’t legally operate in their own countries.

As the reigning 2024/2025 Serie A champions, Napoli must have had no shortage of potential sponsors knocking on their door. On July 23, the team proudly announced it had named Rabona as its new Official Regional Sports Betting Partner.

The partnership seemed perfect. Rabona is an online casino named for the football move famously performed by Napoli legend Diego Maradona. A slogan was even unveiled “Be Napoli. Play with Rabona.”